Toyota's Indian subsidiary, Toyota Kirloskar Motor (TKM), plans to turn its attention to India's rural markets. In India, Toyota's focus so far has been the metros and urban markets. Under its new strategy, TKM expects 40% of its total sales to come from rural India. Accordingly, the OEM, in which Toyota Subscribe to Automotive World … Continued
Toyota's Indian subsidiary, Toyota Kirloskar Motor (TKM), plans to turn its attention to India's rural markets. In India, Toyota's focus so far has been the metros and urban markets.
Under its new strategy, TKM expects 40% of its total sales to come from rural India. Accordingly, the OEM, in which Toyota
Subscribe to Automotive World to continue reading
Sign up now and gain unlimited access to our news, analysis, data, and research
Subscribe
Already a member?
https://www.automotiveworld.com/articles/82570-india-toyota-plans-to-focus-on-rural-markets-in-2010/
Join our LinkedIn Group
Let us help you understand the future of mobility
