Bosch India’s low-cost strategy goes global

Tata’s Nano may be anything but a sales success, but there’s no denying that it has become the benchmark for the emergent low-cost car segment in which many OEMs now see their biggest growth opportunities. The relentless pursuit of cost-efficiency in product and process technologies has placed Bosch’s Indian subsidiary, Bosch It’s time to log … Continued

• By Martin Kahl
• December 18, 2012