There is no shortage of public transport in the city of London. Despite this, it has proven to be the most popular market in Europe for car-sharing services.
Among these services is DriveNow, a joint venture between BMW and Sixt, which is the latest to be offered to London residents in Islington, Hackney and Haringey boroughs. The service has already seen considerable success in the US and Europe with launches in Germany, Vienna and San Francisco.
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