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Hyundai design focus “encouraging” for future sales success

Hyundai continues to bring in fresh design talent, once again tapping a former Volkswagen Group executive. By Megan Lampinen

Hyundai is bringing in fresh design talent, once again tapping into the Volkswagen Group executive ranks. The latest to join the OEM's team is SangYup Lee, former Head of Exterior and Advanced Design at Bentley, who will become the Vice President of Styling at Hyundai Design Center. Lee also spent time at the Porsche and General Motors. His new role starts this June.

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