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Not a car brand, but a mobility one: Moia marks VW’s lucky 13

VW may be a little late to the party but it's clearly signalled its arrival with Moia, writes Megan Lampinen

It's official: Volkswagen Group's 13th brand is not a car brand but a mobility one. Launching under the name Moia, derived from the Sanskrit word for magic, it joins a growing list of similar brands from rivals.

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