The 2019 Toyota Camry, the best-selling car in America for the past 16 years, continues to build on its already thrilling style, performance, and innovative safety and technology. The continued excitement over the eighth-generation sedan is the result of its total evolution that first debuted last model year, from a proven, dependable and safe car to one that adds a more exciting and emotional character, thanks to its much talked about newfound performance and style.
The Camry continues to utilize TNGA (Toyota New Global Architecture), which represents a completely new strategy to the way the company designs, engineers, and packages its vehicles. TNGA retains all of Toyota’s traditional values of superlative build quality and safety while injecting a fun driving experience that plays on all the senses. The physical manifestation is the usage of its engine, transmission, and GA-K platform.
Design Backstory
The Camry development team aimed for a styling design concept that achieves strong harmony between refinement and a sensual athletic image, creating a new approach to the market. The result is a signature design language that takes the car into a beautiful and futuristic new direction.
There were three primary design goals when penning the Camry: a distinctive, low center of gravity that results in a firm wide stance; a practical-yet-emotionally styled cabin profile, and a sporty and upscale image both inside and out. These design goals have resulted in a type of sedan that’s both exciting to look at and, more importantly drive, reestablishing itself as the standard in the mid-size sedan category.
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SOURCE: Toyota