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Consumers value safety over connectivity, finds F&S

Consumers may want their cars to be an extension of their connected lifestyles but recent survey results indicate that safety is more valued than any other advanced technology feature

There is a lot of talk about  how consumers want their cars to be an extension of their connected lifestyles, and this may well be true. But recent survey results from Frost & Sullivan (F&S) taken across different vehicle segments in the US found that in fact, consumers value the overall perception of safety over any other advanced technology feature.

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https://www.automotiveworld.com/articles/consumers-value-safety-connectivity-finds-fs/

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