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COMMENT: Strategic IoT outsourcing can help automakers quickly grow connectivity

Launching successful connected vehicle programmes requires innovators who understand the consumer time-to-market product cycle, writes Raj Kanaya

When the global economy begins to recover from the impact of COVID-19, automakers will effectively need a jumpstart. One of the paths to monetisation will be new connected vehicle services to entice consumers into major purchases and to nurture customer loyalty. The most effective and economical way to do this will be to use technology resources from companies that understand accelerated development and how to go quickly from service concept to execution.

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