Digital trucks will create a more profitable future in Asia

Connected trucks offer a host of benefits for the entire value chain. In general, fleet operators gain greater efficiency in terms of route planning and vehicle allocation, along with improved safety and more satisfied drivers. For the automakers that provide the systems, they offer deeper insight into their customers, additional customer touchpoints and potential new revenue streams. But these generalisations don’t play out in exactly the same way in every market. The technology evolution and adoption path in Western Europe and North America may look very different in Asia, for instance.