Ford’s post-COVID mobility vision riding on commercial vehicles

Automation and electrification have dominated industry headlines and conversations for the past few years as automakers pour billions of dollars into new technology. While these investments are geared at securing brand viability in the future, near-term investments are just as important to keep the cash flowing and finance these developments. For Ford, fresh investments in the commercial vehicle (CV) segment could prove the key to securing much-needed revenue in both the near and long term.