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From CASE to COVID: VW Group CEO shares headwind strategy

How does the world's largest automaker tackle the industry's biggest challenges? By Megan Lampinen

Herbert Diess has been steering the world's largest automaker through a period of unprecedented challenges. The pressure to adapt to a connected, autonomous, shared and electric (CASE) future was hard enough, and then COVID-19 hit. Add in some political and trade uncertainty in a couple major markets and you end up with pretty strong headwinds. But the Volkswagen Group Chief Executive didn't get where he is today by shying away from a challenge. Speaking in an exclusive virtual event hosted by Bloomberg, Diess shares his views on some of the most pressing concerns of the moment and his strategic approach to navigating what could prove the biggest transition in automotive history.

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