Haptics matter in the premium vehicle experience

The dials, buttons and stems which have defined the automotive HMI experience are slowly but surely ceding real estate in the cockpit to touchscreen technologies and, increasingly, voice command technology. The shift is perfectly logical: touchscreen reliability has come on leaps and bounds with the proliferation of smartphones, and can encompass a much wider range of functionality. The same is true of voice commands, which can save lives by allowing drivers to keep their eyes on the road and hands on the wheel.