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High-tech aspirations meet reality on Russia’s roads

Consumer trends promise to reward players that can bring automated EVs to market in Russia, but it’s a risk few are willing to take just yet. By Freddie Holmes

Future mobility concepts are becoming a reality in many markets across the globe. Companies in developed markets have already embarked on detailed strategies to bring to market electric vehicles (EVs) with partially-autonomous functions and various Internet-connected services. Russia may have to wait for such vehicles to populate its roads until the economy recovers, but there is a sizeable opportunity in the long-term.

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