How to make EVs profitable for automakers and fleets

Automakers are investing heavily in electric vehicles (EVs) and the number and variety of models on offer is set to skyrocket in the coming years. Consumers are increasingly interested in eco-friendly transport and governments are incentivising purchases, but can anyone make a profit from them? Brands are struggling to develop and sell EVs at a profit while fleets demand reassurance that the total cost of ownership (TCO) will eventually work out in their favour.