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Hybrids to take significant market share by 2030

Hybrid vehicles have been in production for decades, yet sales still remain relatively low. What can be done to encourage consumers to take a different approach to electrification? By Celeste Dooley

Of the megatrends currently dominating the automotive industry, electrification seems to be the one seeing exponential growth and the greatest level of interest across global markets. As OEMs and governments work together to regulate and reduce CO2 emissions, the challenge is to change the mindset of consumers in order for targets to be met.

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