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Local expertise can maximise connected vehicle potential

Smaller connectivity players can make a name for themselves in markets like Russia by leveraging their local market knowledge. By Jack Hunsley

Soon there will be few automotive markets in the world untouched by connectivity development. Though interest in these products and services is widespread, not all markets have the same set of demands. It is also difficult for all major connectivity players to be present in all regions, and thus there is a great opportunity for smaller companies to carve out a slice of their local market for themselves.

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