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COMMENT: Misleading marketing, misleading coverage – and misled consumers

BY MICHAEL NASH. A combination of questionable marketing techniques and hasty journalism has resulted in car-buyer confusion about self-driving technology and electrification

The autonomous driving and electrification trends have been described as disruptive and revolutionary. Huge investments are being made in R&D and design to create the latest self-driving pizza delivery car or pure electric heavy-duty truck.

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https://www.automotiveworld.com/articles/misleading-marketing-misleading-coverage-and-misled-consumers/

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