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Uber’s turn to profitability threatened by EU GDPR fines

The Dutch DPA’s €290m fine equates to a quarter of Uber’s 2023 net profits, triggering strong protests from the ride-hailing platform. By Stewart Burnett

For the third time in its history, the Netherlands’ Data Protection Authority (DPA) has penalised Uber. On 26 August 2024, the ride-hailing platform was hit with a record fine of €290m (US$324m) for violations of the EU’s data protection laws by transferring the sensitive personal data of its drivers to its US headquarters without proper safeguards.

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