A decade ago, ordering a ride from a complete stranger via a cell phone might well have seemed an alien concept, but today it is just a regular part of thousands of commutes. The rise of ride-hailing platforms has been monumental. Ten years since its launch in March 2009, Uber is now available in 65 countries and more than 600 cities, and completes 15 million trips a day. While for mobility as a whole the slow switch from private vehicle ownership to shared mobility platforms such as Uber could help fight congestion and pollution, there is an area of the automotive industry which needs to rethink its current business model: the traditional car dealership.
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