Sorting innovation from investment – the art of doing more with less

R&D investment among the world's largest spending companies is slowing, but for the automotive industry specifically, technology remains front and centre not only in terms of strategy but also spending. The 'Global Innovation 1000 Study' from Strategy&, part of the PwC network, examines R&D investment at the 1,000 top-spending public companies around the globe. Automotive World spoke to Strategy& on the latest developments from the automotive industry in particular.