The US trucking industry has adopted a mascot, as yet unnamed, to assist in its image education outreach efforts. American Truck Associations' Trucking Moves America Forward (TMAF) campaign launched three and a half years ago with the goal of projecting a positive image and stronger connection with policymakers and the general public.
Subscribe to Automotive World to continue reading
Sign up now and gain unlimited access to our news, analysis, data, and research
Already a member?
