In creating assisted and autonomous driving platforms the automotive industry was forced to invest in and develop an array of technologies, with the sensing segment an area of particular interest. A lack of familiarity with technologies such as LiDAR initially posed a huge problem for automakers and developers, but also presented an opportunity for smaller players to make a name for themselves. Companies such as Velodyne and Luminar, for instance, have grown from relative unknowns to achieving multi-million-dollar valuations by tying in high profile OEM deals and sufficiently outpacing the competition.
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