By Sherif Marakby, CEO, Ford Autonomous Vehicles LLC
When discussing self-driving cars, the question that most often comes up is about when they will take to the streets. While that is important, there’s so much required for wide-scale deployment beyond just having the self-driving vehicle itself.
Aside from delivering safe and reliable technology, what does it take to operate a successful self-driving vehicle service, especially one that customers want to use and makes their lives better? And one that is a profitable business that also benefits the community?
These aren’t questions we’re willing to put off until some later date. In fact, we’ve been thinking about them for a long time. We want our self-driving vehicles to solve real-world problems with levels of accessibility, affordability and convenience that aren’t possible now.
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SOURCE: Ford Motor Company
