Kia Motors America today announced March sales of 50,645 vehicles, a 2.5-percent increase over the same period last year. The month was highlighted by best-ever March sales of the Sportage CUV, which were up more than 41-percent over the same period last year. In addition, four other Kia models realized significant increases in sales year-over-year, including the Cadenza and Rio, which were up 75.5- and 72.3-percent, respectively, and the Soul and Sorento models, which posted 5.0- and 3.6-percent gains.
“Kia’s retail sales continue to climb with five models posting gains year-over-year, despite a 15.9-percent decrease in fleet sales,” said Bill Peffer, vice president, sales operations, Kia Motors America. “With Stinger sales rising and the Sportage CUV setting monthly sales records in each of first three months of the year, Kia enters the second quarter with tremendous momentum and several important new, high-volume products on the horizon, including the refreshed Sorento and all-new Forte sedan.”
About Kia Motors America
Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand. Kia serves as the “Official Automotive Partner” of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly built in West Point, Georgia.*
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* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.
| MONTH OF MARCH | YEAR-TO-DATE | |||
| Model | 2018 | 2017 | 2018 | 2017 |
| Rio | 2,147 | 1,246 | 5,025 | 3,072 |
| Forte | 9,381 | 10,289 | 23,731 | 25,062 |
| Optima | 8,010 | 10,204 | 19,610 | 26,945 |
| Cadenza | 767 | 437 | 2,179 | 1,125 |
| Stinger | 1,555 | N/A | 3,920 | N/A |
| K900 | 37 | 43 | 91 | 108 |
| Soul | 8,849 | 8,426 | 21,418 | 23,920 |
| Niro | 2,478 | 2,704 | 6,335 | 4,889 |
| Sportage | 7,880 | 5,560 | 19,459 | 15,414 |
| Sorento | 8,027 | 7,751 | 21,386 | 20,775 |
| Sedona | 1,514 | 2,769 | 3,791 | 6,418 |
| Total | 50,645 | 49,429 | 126,945 | 127,728 |
