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Tesla gears up for Saudi Arabia market entry in April

Tesla hopes to bury a longstanding feud with Saudi Arabia and capture a portion of the country’s nascent EV market. By Stewart Burnett

As sales backslide in China, Europe and other key electric vehicle (EV) markets, Tesla has scheduled a launch event in Saudi Arabian capital Riyadh on 10 April. While the automaker already operates in several Middle Eastern countries, this will mark its first foray into the Gulf’s largest passenger car market. 

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